Full course description
Course Objectives:
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- Understand the Structure of the Hospitality Industry. Participants will:
- Explore the different segments within the hospitality industry, including hotels, resorts, restaurants, and event management.
- Examine the organizational structure and hierarchy commonly found in a hotel.
- Identify key stakeholders and their roles in the industry.
- Hotel Operations - Departments and Functions. Participants will:
- Explore key operational departments within a hotel, including front office, housekeeping, food and beverage, sales and marketing, human resources, and finance.
- Examine the roles and responsibilities of each department and their interdependencies.
- Discuss best practices, challenges, and emerging trends in hotel operations management.
- Introduction to Industry Resources. Participants will:
- Identify the prominent industry associations and resource organizations.
- Understand the purpose and relevance of these resources in providing industry insights, market data, financial analysis, and benchmarking information.
- Know the key providers of hotel data to support decision-making and strategic planning.
- Measurement and Metrics in the Hospitality Industry. Participants will:
- Identify the key performance indicators and metrics used in the hospitality industry.
- Discuss the importance of data collection, analysis, and benchmarking to drive operational decision-making and improve performance.
- Explore industry-specific metrics and measurement tools used to evaluate operational efficiency and financial performance.
By the end of this course, participants will clearly understand the hospitality industry's structure, key metrics used for performance measurement, and industry resources. They will also gain insights into the various departments and their functions within hotel operations.
- Understand the Structure of the Hospitality Industry. Participants will: